Wilson Signs Multi Year Partnership With basketballscotland
Edinburgh, Scotland, 1st June, 2023: Wilson Sporting Goods Co., in collaboration with basketballscotland (the Basketball Federation of Scotland), today unveiled that they have signed a multi-year agreement to become the official ball of basketballscotland. As the official ball sponsor, Wilson will provide basketballscotland with a comprehensive range of game and training basketball products, as well as promote the sport throughout Scotland, bringing credibility to the federation and its clubs as the chosen ball supplier of the NBA.
basketballscotland, founded in 1947, manages all national competitions and the Scotland national basketball teams, with a focus on supporting and developing the people that deliver the game. This includes the highly anticipated SBC Scottish Cup. This tournament allows teams from all age groups and divisions, to compete for the championship title in the big finals event that is held over the course of a weekend.
Wilson will also help to celebrate the achievements and the sport within the country at events like the basketballscotland Cup Finals, with the opportunity to work with up-and-coming players in the league to further promote and develop the reputation of basketball within Scotland.
Speaking on this new collaboration Barry Lang, Head of Basketball at basketballscotland said, “We have been impressed with the brand visibility Wilson has at basketball events and look forward to developing this in Scotland to the benefit of both Wilson and basketballscotland. As we look to develop our 3×3 game further we are excited to partner with Wilson to avail of all their expertise as the leading ball supplier in this form of the game.”
“basketballscotland’s commitment to the basketball community is tremendous and reflects our own passion for basketball.” said Andy Meddings, EMEA Commercial Manager of Team Sports at Wilson. “We look forward to collaborating with basketballscotland and supporting them to further develop their programmes, supporting players and coaches at all levels.”
The start of this relationship will be followed shortly by the basketballscotland Jr. NBA festival, of which Wilson is the official ball supplier, taking place on the 17th and 18th of June 2023.
Wilson’s collaboration with basketballscotland will begin on July 1st 2023.
Chicago, USA-based Wilson Sporting Goods Co., a subsidiary of Amer Sports Corporation, is the world’s leading manufacturer of high-performance sports equipment,apparel, footwear and accessories. The Company brings more thana century of innovation,history and heritage across many sports including Racquet Sports, Baseball, Softball,American Football, Basketball, Volleyball, Soccer and Golf.
In Basketball, Wilson is the supplier of Official Game Basketballs for the National Basketball Association® (NBA), the Women’s National Basketball Association® (WNBA), National Collegiate Athletic Association® (NCAA) for March Madness and the Final Four, Basketball Champions League (BCL), Basketball Africa League (BAL) and FIBA 3×3.
basketballscotland, founded in 1947, manages all national competitions and the Scotland national basketball teams, with a focus on supporting and developing the people that deliver the game. They believe basketball is about personal growth, development and making lasting memories. Through increasing positive experiences, basketballscotland looks to shape the future of the sport in Scotland, by creating an inspired and thriving community.